New Holland Unveils Braud Harvesters at SITEVI 2025

Montpellier, France - New Holland., a brand of CNH Industrial and an agricultural machinery manufacturer, has expanded its Braud self-propelled grape harvester lineup with three new high-capacity models — the 9.50L, 9.70L and 9.70M — showcased at the SITEVI 2025 exhibition in Montpellier, France. These machines introduce a new Vari-Control System that automatically adjusts leveling and hopper unloading in proportion to ground speed, providing smoother handling, faster unloading and improved operator safety. According to New Holland, the feature boosts productivity by at least 10%.

The harvesters also incorporate OptiLeaf, a roller table and fan-based cleaning technology designed for white, juice-rich grape varieties. By removing leaves during unloading and improving juice retention, the system reduces downtime and enhances overall fruit quality.

For 2026, the company has refreshed its Braud 9.80N narrow-row model with a redesigned front axle for better terrain adaptation, a premium cab, and an upgraded IntelliView IV Plus touchscreen interface. Additional updates include the RS1 GNSS receiver for automated spray section control, full LED lighting for night work and enhancements to the OptiGrape sorting system to further improve harvest quality.

New Holland also announced updates to the TE6.120 and TE6.150 Straddle Tractors for 2026. They will feature the next-generation Headland Turn Sequence II technology, enabling operators to control all mounted implements with a single switch during end-of-row maneuvers. The system supports customizable implement settings and allows operators to save sequences for faster, more repeatable operation — improving efficiency, safety and comfort.

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