Made-in-India Yamaha Ray ZR 125 witness robust sales performance in Europe

Bengaluru - India Yamaha Motor (IYM) Pvt. Ltd., a motorcycle manufacturing company has announced a major achievement with the successful launch of the Made-in-India Yamaha Ray ZR 125 Fi Hybrid in the European market. The model has witnessed outstanding sales performance in the market with around 13,400 units shipped between January to July period in 27 European countries, highlighting the scooter’s exceptional appeal and wider acceptance in these matured markets that are known for their stringent quality standards.

IYM's entry into European markets highlights its adherence to global quality standards. The Ray ZR 125 Fi Hybrid stands out for its performance, safety, style, and practicality, making it a top choice in major European countries, including the UK, Spain, France, Italy, Germany, Turkey, Switzerland, Greece, and Portugal. Since January, IYM has been exporting the Ray ZR models to 27 European countries.

Mr. Eishin Chihana, Chairman, Yamaha Motor India Group of Companies, said, “It is indeed a moment of pride that the Made-in-India, Yamaha’s Ray ZR 125 Fi Hybrid is witnessing a phenomenal response in Europe. This feat speaks volumes of the superior quality this scooter embodies which is in line with the global trends. The remarkable sales growth of the model in this market highlights our capability to meet and exceed high expectations, not only in India, but also in other mature markets, such as Europe. In addition, this milestone gives our effort to establish India as a manufacturing hub for Yamaha globally, a much needed boost. We are confident of carrying forward the same momentum and replicate this success in other matured markets.”

The Yamaha Ray ZR 125 Fi Hybrid combines dynamic styling with a powerful engine, making it a standout choice for urban commuting. Its aggressive design, bold colors, and advanced features like a digital instrument cluster, front disc brakes with UBS, and spacious under-seat storage ensure a comfortable and safe ride. Lightweight and agile, it offers excellent handling, pick-up, and fuel economy, and is compatible with E20 fuel, which helps reduce emissions and pollution.

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