Bridgestone Launches Turanza EverDrive Touring Tire

Nashville, United State- Bridgestone Americas Inc., a subsidiary of Bridgestone Corporation., has announced the launch of the all-new Bridgestone Turanza EverDrive touring tire. Backed by an 80,000-mile limited warranty the longest ever offered by Bridgestone this new tire is designed to deliver exceptional longevity, performance, and comfort for sedans, CUVs, and minivans.

The Turanza EverDrive features a next-generation compound that helps protect against irregular and premature wear, while Bridgestone’s ENLITEN™ Technology enhances all-season performance. The tire is engineered to give drivers confidence with strong stopping power in wet, dry, and light snow conditions.

To ensure a smooth, quiet ride, the tire incorporates a precision-tuned tread pattern, multi-pitch design, and optimized construction that helps reduce vibration and in-pattern resonance. This leads to less road noise and a more comfortable driving experience throughout the tire’s lifespan.

In internal testing, the Turanza EverDrive delivered 24% better snow braking compared to both the Michelin Defender2 and Continental Control Contact Tour A/S tires. It also showed 2% better wet braking versus the Michelin Defender2, showcasing its well-rounded performance.

With its focus on durability, safety, and ride comfort, the Bridgestone Turanza EverDrive is built to keep drivers moving confidently season after season.