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crop.zone Partners with genAG to Strengthen Presence in Canada

Business |Mergers & Acquisition

crop.zone partners with genAG to expand its reach in Canada, offering farmers enhanced access to herbicide-free crop management technology through genAG market support.

730 views | Date: December 14, 2024

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crop.zone Partners with genAG to Strengthen Presence in Canada
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Manitoba, Canada - crop.zone GmbH., a hybrid herbicide technology company, has partnered with genAG., an agricultural equipment provider. This partnership leverages crop.zone established presence in Canada, where it has successfully used a direct sales approach for its electric crop management technology in recent years. With genAG support and market reach, Canadian farmers will now have increased access to crop.zone advanced, herbicide-free solutions.

Mr. Justin Glen Kehler, Owner of Sales Manager at genAG, said, “At genAG, we are driven by a commitment to genuine support for Canadian farmers. We carefully select our equipment to ensure it meets the needs of today’s forward thinking agricultural operations, and crop.zone electric crop management solutions are a perfect fit. We’re excited to bring their innovative, highly effective, and eco-friendly technology to our Canadian customers.”

With genAG as its official distribution partner, crop.zone electric crop management solutions, including systems for potato desiccation, cover crop management, and weed control, will now be more widely accessible across Canada. This collaboration represents a major step in supporting Canadian farmers with regenerative and efficient farming practices.

Mr. Christian Kohler, Chief Commercial Officer at crop.zone, said, "We are very satisfied to establish a new partnership with genAG, a strong regional partner in Canada with a great history of distribution of leading European agriculture equipment. As well the company’s customer commitment for great service and maximum customer satisfaction was for us a key element to start our partnership. With genAG’s extensive expertise and customer-focused approach, we look forward to helping more Canadian farmers embrace electric crop management."

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