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Mr. Atul Sood to lead sales and marketing, bringing 30 years of automotive experience to drive growth and customer engagement.
1292 views | Date: July 11, 2025
New Delhi- Kia India private Limited., an automobile manufacturer, has announced the appointment of Mr. Atul Sood as Senior Vice President – Sales & Marketing, effective immediately. In his new role, Mr. Sood will report to Mr. Joonsu Cho, Chief Sales Officer of Kia India, and will be responsible for steering the brand’s nationwide sales strategy and operations.
Mr. Sood brings with him nearly 30 years of rich experience in the automotive sector. Prior to joining Kia, he served as President and Director at Toyota Mobility Solutions and Services India (TMSS), where he led initiatives in business expansion, customer-centric innovations, and strategic dealer network development across India.
His earlier roles include leadership positions at Toyota Kirloskar Motors and Toyota Motor Asia Pacific, where he played an instrumental role in strengthening market presence and operational efficiency. Mr. Sood holds a Post Graduate Diploma in Marketing from the Symbiosis Centre for Management & HRD (SCMHRD), Pune, and a Bachelor's degree in Mechanical Engineering from Thapar Institute of Engineering & Technology.
Mr. Gwanggu Lee, Managing Director and CEO of Kia India, said, “We are delighted to have Atul Sood join the Kia India family. His extensive industry experience and strategic insights will be crucial as we look to consolidate our market position and elevate customer experience. We are confident that his leadership will help drive the next chapter of growth for Kia India.”
Mr. Atul Sood said, “I am truly excited to be part of Kia India at such a transformative time in its journey. Kia’s commitment to innovation, sustainability, and customer-centricity aligns deeply with my professional values. I look forward to collaborating with the team to deliver meaningful customer experiences and sustainable growth across the country.”
A respected leader in the Indian auto industry, Mr. Sood is known for his forward-thinking approach and deep operational expertise. His appointment signals Kia India's continued commitment to driving innovation, strengthening dealer networks, and enhancing customer engagement as it charts its next phase of expansion.
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Race Auto India is a B2B publication that offers insightful analysis on the latest news, views, and trends in the automotive industry and its associated sectors. With over 10 years of experience in the field of Commercial Vehicles, Logistics, and Market Research, the team at Race Auto India comprises distinguished experts who have a proven track record of delivering high-quality researched content.


