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Tata Motors unveils India’s First SUV Coupé, the Tata Curvv

SUV Coupé combines premium design and enhanced practicality, available in petrol, diesel, and electric variants.

Date: July 20, 2024

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Tata Motors unveils India’s First SUV Coupé, the Tata Curvv
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Tata Motors unveils India’s First SUV Coupé, the Tata Curvv

Mumbai- Tata Motors Limited., an automotive manufacturer, they unveil the Tata Curvv, India’s first SUV Coupé. Blending the toughness of an SUV with the elegance of a coupé, the Curvv will launch on August 7th. It will first be available as an EV, followed by an ICE version.

Mr. Shailesh Chandra, Managing Director, Tata Motors Passenger Vehicles Ltd., and Tata Passenger Electric Mobility Ltd., said, “Tata Motors has pioneered the Indian SUV arena. What’s more is that we have repeatedly disrupted the category though innovative designs that deliver great road presence as well as enhanced functionality. The original Sierra, Safari, Nexon, Punch and Harrier are testament to this design led market leadership in SUVs. Taking this legacy forward and to further strengthen our SUV portfolio, we have once again broken the clutter in the effervescent and aspirational mid SUV category by introducing the Tata Curvv – India’s first SUV Coupe – a disruptive design which democratizes the Coupe body style in the premium categories, providing best in segment performance and never before seen practicality. Further, Curvv is at the forefront of our multi powertrain strategy, with options across Petrol, Diesel and Electric powertrains. With the Curvv we will address a wide variety of needs of the mid SUV customers, providing them with a fresh and delightfully designed product complimented by premium performance.”

The Tata Curvv blends stunning design, practicality, and exhilarating performance. Its aerodynamic SUV coupé body style, raised ride height, tough cladding, and dynamic proportions set it apart in the mid-SUV market. The sharply sloping roofline reduces wind resistance, while large wheels and high ground clearance ensure a balanced stance. Launching with two new colors: Virtual Sunrise (Curvv EV) and Gold Essence (Curvv ICE).

The Tata Curvv is designed for Indian families who enjoy long drives, combining SUV practicality with a spacious, modern coupé interior. It features a panoramic glass roof, reconfigured boot space, and premium materials. Available in petrol, diesel, and electric variants, the Curvv offers a powerful engine with a long driving range. It provides a sporty driving experience, advanced infotainment, large screens, and connected car technology, along with high safety features. 

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