Fukuoka, Japan- Hyundai Motor Company., has announced the debut of the Hyundai ELANTRA N TCR in the globally acclaimed racing simulation game Gran Turismo 7. The announcement was made at the Gran Turismo World Series 2025 World Final, held at the Fukuoka International Congress Center in Japan, marking a decade-long collaboration between Hyundai Motor and Polyphony Digital, the creator of the Gran Turismo franchise.
The ELANTRA N TCR Hyundai’s highly successful touring car will be added to the game in the January 2026 update, where it will appear under the in-game name ‘ELANTRA N TC’. This milestone coincides with the 10th anniversary of the Hyundai N brand, which first gained global recognition with the N 2025 Vision Gran Turismo unveiled at the 2015 Frankfurt Motor Show.
Renowned for its motorsport pedigree, the ELANTRA N TCR is among the most successful touring cars in recent history. The model has secured five consecutive class victories at the Nürburgring 24 Hours (2021–2025) and achieved three straight wins in the FIA TCR World Tour Drivers’ Championship (2022–2024), reinforcing its status as a benchmark in touring car racing.
Beyond the vehicle addition, the January 2026 update will also introduce a Hyundai N-themed menu at GT Café and expand the Hyundai Museum at Brand Central, allowing players to explore the performance brand’s heritage, technology, and motorsport journey within the game.
During the World Final presentation on December 21, 2025, Hyundai Motor and Polyphony Digital jointly showcased the ELANTRA N TCR, reflecting on their 10-year partnership and the evolution of the Hyundai N brand from visionary concepts to real-world motorsport success and immersive digital experiences. Speakers included Joon Park, Vice President and Head of Hyundai N Brand Management Group, and Kazunori Yamauchi, President of Polyphony Digital and producer of the Gran Turismo series.
With the integration of the ELANTRA N TCR into Gran Turismo 7, Hyundai Motor continues to strengthen its presence in e-motorsport, blending real-world performance engineering with interactive entertainment and bringing its racing DNA to car enthusiasts and gamers worldwide.
Mr. Joon ParkWe, Vice President of N Brand Management Group at Hyundai Motor Company, said, are proud to announce the launch of the ELANTRA N TCR in Gran Turismo 7 at the Gran Turismo World Series 2025 World Final. This milestone marks the 10th anniversary of Hyundai N and our enduring collaboration with Polyphony Digital, reaffirming our commitment to bringing the thrill of racing to enthusiasts worldwide. We will continue to strengthen our partnership with Gran Turismo by introducing next-generation high-performance vehicles and race cars that bridge the virtual and real worlds, driving Hyundai N’s passion for performance.