Tata Motors launches three new commercial vehicles in Malaysia
Tata Motors launched Tata Super Ace2, Tata Ultra 8143 and Tata ULTRA 10144 in Malaysia
Mumbai/Malaysia- Tata Motors Ltd of Mumbai, a commercial vehicle manufacturer, along with its authorized distributor DRB-HICOM Commercial Vehicles Sdn. Bhd.1 (DHCV), launched Tata Super Ace2, Tata Ultra 8143 and Tata ULTRA 10144 in Malaysia in the month of April 2018.
Mr. Rudrarup Maitra, Head – Commercial Vehicles, International Business, Tata Motors Ltd, said, “Malaysia is one of our key markets in South-East Asia and we are delighted to be a part of one of the fastest growing ASEAN nations. An integral part of our presence here is DRB-HICOM, a partner that has showcased tremendous enthusiasm and passion over the years. With this partnership we can truly establish a long-term relationship with our customers in Malaysia. It gives us immense pleasure to chart out our growth story and expand our portfolio in this market. We are delighted to bring the three new commercial vehicles to Malaysia today.”
Abdul Harith Abdullah, Chief Operating Officer, Automotive Distribution, Defence and Manufacturing & Engineering, DRB-HICOM’s said, the launch was a key milestone for the Group in getting a foothold of the growing CV market in Malaysia.
“With these new products unveiled today, which are competitively priced with superior features, we are confident it will gain traction amongst our target users in the near term. DHCV’s deep expertise in the area of importing, assembling and distributing foreign marques in Malaysia is well established since 1979.
Our local knowledge coupled with a robust dealer network across the country has been crucial to our success thus far. With our partner Tata Motors, we are confident about making a significant impact in the selected commercial vehicle categories and thus grabbing market share incrementally in what is a very competitive niche market. The economy is poised to grow this year which bodes well for our joint venture with Tata Motors.” Abdul added.
1DRB-HICOM Commercial Vehicles (DHCV), A wholly owned subsidiary of DRB-HICOM BHD, was established in 1979 for the purpose of importing, assembling and distributing passengers and commercial vehicle segment. Upon signing of the Importation, Distribution and Technology License Agreements with Tata Motors Limited, India in September 2013, DHCV was appointed as the exclusive distributor of Tata Motors commercial vehicles as well as expand its vehicle assembly business and distribution network in Malaysia.
2Tata Super Ace of 1t gvw is powered with 1.4 Litre DiCOR (common rail) BS4 develops Power 70 hp, Torque 135 Nm is matched with 5speed gear box. The Chassis of 4m length, wheelbase 2380mm is fitted with Double wishbone type with torsion bar Front Axle and rear rigid axle and it suspended with Independent, strut type at front & Semi-elliptic leaf spring at rear.
3Ultra 814 of 8t gvw is powered with New Gen 3 litre CRDI engine develops power of 100kw @2500, torque of 390Nm @ 1500rev/min and it is matched with six speed Tata G550 Synchromesh Manual Gearbox.
4Ultra 1014 of 10t gvw is powered with G 3L BSIV, 4 Cylinder In-line Water Cooled Direct, Injection Diesel with Intercooler develops power of Power of 103 kW (140 PS) @ 3000 rpm, Torque 360 Nm @ 1400-2000 rpm and it is matched with Tata GB 550(6F + 1R). The chassis with a wheelbase of 4530mm is fitted with 104 T Front "R" assy with Drum Air Brake at front and RA- 1068, 34/7, W/S Camm BRKS & non ABS and suspended by Parabolic leaf springs at front and Semi-elliptical at Rear with Semi-elliptical Aux Springs at rear.
